Redefining Growth: Moving from CUER to PUER for Ultimate Success
Understanding the Comfort Zone Paradigm The idea of the comfort zone is a common topic in conversations surrounding personal growth and development. Where we transition from CUER (contra-ultimate enterprise region) to PUER (pro-ultimate enterprise region). Alasdair White introduced this term in his 2008 paper titled “Comfort Zone to Performance Management.” He described it as: “The
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Personal Development